It’s a great time to be a WordPress developer or agency. There are economic, technological, and social factors all converging to make this a truly unique time for those of us in this space.
It’s also very competitive and challenging. Growth is not easy. It requires skilful management of resources, enormous self-confidence and boatloads of energy. It also requires some personal development, especially when it comes to getting out of your comfort zone.
I talk to hundreds of WordPress consultants from all over the world on a regular basis and one of the conversations I find myself having over and over again is about dealing with larger organizations.
It can be uncomfortable. Tackling a larger client can feel intimidating and overwhelming. So much so that it’s easier to put them in the “too hard” basket. This is what most do, and this is why there are huge opportunities for those of us who are willing to step out of our comfort zone and dip our toe in the water.
The purpose of this article is to give you some structure and help you feel supported as you navigate the uncharted waters you will find yourself in when talking to larger businesses. Hopefully by the end of this article you will be inspired and have some actionable takeaways you can implement.