The WooThemes Blog

In recent weeks we’ve been making it a habit to feature modifications that were done by designers in the Showdown… Why? Because at WooHQ, we totally value awesome design! And this week doesn’t look like it’s gonna be any different…

(Also view the NEW Showdown for Week 9!)

Aperture may still be a relatively new theme around here (at least in comparison to old school favourites like Fresh News, Gazette & VibrantCMS), but it’s fast becoming one of our most popular themes. So up for today’s contest is Sean O’Brien’s AUS120.com & Chan Min Maung’s Phoe Chan. So let’s see whether they’ve done Aperture justice with their awesome modifications (you get to decide of course)…

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I know there have been a lot of people eagerly waiting for the launch of this theme and I can now finally say our first dedicated photoblogging theme has arrived.

In mid-March when I posted an early teaser on my blog I received a lot of feedback about what our wonderful Woo users would like to see in a photoblogging theme. I got some great ideas from this and although I couldn’t include all of the requests I’ve tried to build it as best I can, thinking like a woo photographer.

Aperture’s custom built home page makes for an impressive visual display of your portfolio of photos/work/products. Note the slashes there. Aperture has evolved into quite a multi-functional theme. What was originally and predominantly built for photographers can easily be customized for just about any type of website by tweaking the theme options panel and renaming some of the widgets.

Aperture is built on our awesome new Woo-Framework that has an enhanced “Custom Settings” panel to easily upload your featured image for each post. The theme option’s interface has also received a make-over thanks to the wonderful Foxinni.

There’s tons to play with in Aperture – 12 alternate styles, 7 custom Woo widgets and 6 widgetized sidebar and footer spaces should keep you busy!

One of our two grunge styles for Aperture

I’m not going to post our awesome default style here, have a play with that on our WooThemes Aperture Demo.

The dark blue style for Aperture. One of the 12 styles the theme package comes with!

So view the demo, read up on the specs of the theme and then give us a little feedback love…

If you follow our Flickr pool, you would’ve noticed that we’ve been adding quite a few new theme concepts in the last couple of days. Now along with my own The Station concepts (the theme will be available next week) and Dan Rubin’s theme concept we posted this past week, we’d like to share three more upcoming theme concepts with you…

Feature Pitch

I have been enjoying putting on my design hat of late and ever since FRESH01 & Foxinni joined the WooThemes team, I now have some amazing skills to assist me. So for Feature Pitch (which will still get a more unique logo), I came up with the concept and then had FRESH’s help to polish the design and truly turn it into a top-notch WooTheme.

The theme’s purpose is simple: to sell your products / services. This is a promotional site, influenced largely by the way Mac Applications (see Things.app and Versions.app) are being promoted and sold. Also – to serve this purpose, we have actually gone for a much narrower design and the width is only about 800px.

I feel that this theme is something unique in terms of our current business theme offerings (only Productum comes close in purpose & focus), which means we’re only trying to offer you an even bigger variety when it comes to using the right theme, to promote your business in the best possible way. Here’s some teaser images:

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