Today is a very special day for us. The great thing about it (for you), is that we’re totally into sharing that special feeling.

Our very first theme was released on 2 November 2007. Now almost 2 years down the line, we’re extremely proud to announce that we’re releasing our 50th theme today. This is a significant milestone for us and one that we will definitely enjoy with a celebratory drink (or two) later.

A quick count of our themes collection would tell you that there were only 48 themes prior to today, which means that the two beauties (literally) we’re unleashing onto the world today will be theme numbers 49 & 50 respectively. To make these two themes even more significant, we need to mention that this is the first time ever that we’re releasing two themes on one day, AND both of these themes also celebrate the end of our Breast Cancer campaign for the month of October.

So you can understand why we’re pretty excited, right? Wait till you see those themes…

Royalle

Pretty in pink

The first theme we need to show you is Royalle by Sarah Parmenter. The best way to describe Royalle would be to say that it’s Antisocial‘s pretty, younger sister. The design oozes lady-like sophistication & beauty. The theme however is about so much more than that…

Built on the robust WooFramework (as always), Royalle is a flexible theme that could basically be used for just about anything. At first glance, you’ll see that the theme is all about blogging & social media, and we can’t deny that those are the main features of the theme. But the design can easily be swapped around and be used for a wedding website (for example). The only limitation of the theme is therefore your imagination.

We also know that the pink default style will most likely not be the guys’ favourite choice, never fear the theme is packaged with 5 awesome alternative colour schemes; so there’s one for everyone.

Read a little more about Royalle’s theme features or check out the demo and start conceptualizing the next project you’ll work on using this theme.

f0101

Illustrative Beauty

Next one is the awesome f0101 by another top female designer – Veerle Pieters. To describe f0101 is a pretty hard task, because whilst it looks like a simple theme, it packs a hard punch.

Similar in layout to Veerle’s previous theme for us – Abstract – we asked her to design something that was representative of her amazing, illustrative style. So f0101 is also probably best suited for personal bloggers, as it sports strong blogging & social media sections just like Royalle. The illustration on the left (which can be swapped out for an illustration or photo of yourself) is also probably a sure sign of f0101′s blogging focus.

But as I did with Royalle, I’d like to challenge everyone to think outside the box when viewing the demo of f0101. If you strip the theme of its personal / blogging focus, you are left with a very clean & sophisticated design that could be used for anything.

Just from the top of my head, I can see f0101 being adapted as a photoblogging or portfolio website, which can also be used by small agencies (not just individuals). f0101 also includes 10 alternative styles (for both the guys & girls) to get you started on that unique personalization of f0101.

Read the theme features for more details on f0101.

Doubling up on some 4-for-1 fun…

And in true WooSpirit, we’d like for you to celebrate this special milestone of ours with us by doubling up on our permanent 2-for-1 offer.

From today until the end of October, you’ll be able to purchase any 4 themes (on either a Standard or Developer package) for the price of 1. Essentially what this means is that you’re saving a further 50% on our standard 2-for-1 promotion. That’s 50% off!

So grab any of our themes and join in on the action. Also remember that if you buy either Royalle or f0101 we’ll donate all of the proceeds from those two themes to charity; so pick your purchases wisely!

Go pink, double up on the 4-for-1 and celebrate this day with us!

To take advantage of this offer simply pick 1 of the themes you would like and go through the purchase process with it, you’ll then be prompted to specify which 3 bonus themes you want to receive.

If you haven’t seen it yet, then you’re not following us, are you?

Anyway… We’re all about the design, the WordPress goodness and the themes; so we’ll get to it already. We gave Sarah a very clear & simple brief (that’s what we’d like to believe okay) about her design for WooThemes: “Design a girly / alternative version of our Antisocial theme to support our Breast Cancer Awareness campaign.”

The end result? Royalle…

Royalle - Homepage

Royalle - Inner Page

Note: If the guys are feeling left out, we’ll also be releasing Royalle in a variety of colours; so there will be quite an extensive list of styles / colour schemes to pick from. You can preview the blue version (Homepage and Inner Page) so long.

Basically we wanted Sarah to create something that is a blog, but is not a blog at the same time. We’re finding that there’s a big move away from fully-fledged blogs for individuals these days in favour of aggregation spaces (like Royalle or Antisocial) or tumblelogs (which we’re working on). For us, it’s a case of not trying to reinvent in the wheel – Antisocial has been very successful and we wanted to build on that momentum.

So what are you thinking? Do you like? Anything we missed in Antisocial that should make the cut this time? Fire away with those ideas / suggestions / feedback, so that we can release another top-notch theme for your perusal.

And beyond that, *please& support our Breast Cancer Awareness campaign.