The WooThemes Blog

The latest news from WooThemes Headquarters

Sign up for a free account Gain access to our free themes & plugins

The Month in WordPress: April 2015

May 5, 2015 in Blog. Leave a comment

April has been a particularly busy month in the community — we’ve got a new WordPress release, a whole lot of security concerns and some interesting business developments.

Continue Reading

The Month in WordPress: March 2015

April 1, 2015 in Blog. Leave a comment

March has been a particularly busy month in the WordPress world – from new beta releases to security controversies it’s been an interesting few weeks, so let’s jump in…

Continue Reading

The Month In WordPress: February 2015

March 2, 2015 in Blog. 5 Comments

February has been a busy month for WordPress – particularly if you’re interested in what’s happening on WordPress.org. With a maintenance release and some significant UI improvements, there’s a lot to cover.

Continue Reading

The Month In WordPress: January 2015

February 3, 2015 in Blog. 1 Comment

At WooThemes we like to keep our ear close to the ground when it comes to what’s going on in the WordPress community around the world. To that end, we’re starting a monthly wrap-up post that keeps you up to date about all the important happenings in the WordPress world.

So, without further ado, here’s the monthly wrap-up for January 2015…

Continue Reading

The 6 Best Free Tools for Building eCommerce Landing Pages

January 7, 2015 in How to sell online. 10 Comments

It’s essential that your website has a strong landing page for each goal action that you want your visitors to take. However, that can quickly get expensive…

…if you go with the immediately available options, that is. With a little inventiveness and some research, you can find plenty of ways to build one for free.

Today, I’ve done some of that research for you. Here are some tools that you can use to design, build, and track a perfectly competent landing page with no money out of your pocket.

Continue Reading

SEO Beyond the Basics: An Introduction to the Technical Side

December 30, 2014 in How to sell online. 6 Comments

SEO Beyond the BasicsWe’ve all heard about SEO basics, but what about those areas that require you to have just a little bit of technical knowledge?

This is what we call technical SEO. Yes the term is quite technical, I know. In short, it’s less about focusing on keyword optimization and more about understanding how search engines work to index your site. It’s less about ensuring your images are ready for the search engines and more about things like rich snippets, sitemaps, and URL structure.

But, wait a second. If it’s so technical, why is it so common for people to implement these tips on their sites? Well, the good news is that it’s not all that technical. Everyone has a chance to use these tips, and plenty of companies are going out of their way to work on these SEO tactics. The only thing is that many people don’t want to take the time to learn about these slightly more technical SEO topics, creating a huge advantage for you.

With that in mind, let’s take a look at some of the more technical areas of SEO and how to implement these tips on your own online store.

Continue Reading

Tools for WordPress Contributors

December 19, 2014 in Blog, WordPress tips & tricks. 14 Comments

Contributing to WordPress is an exciting and rewarding task – no matter how you go about it, it’s incredibly satisfying knowing that you’re giving back to a platform and community that dominates nearly 25% of the internet. That being said, it can be very tricky to know where to start with contributions. There are so many different avenues that you can go down when contributing that it would be incredibly helpful if you had a guide to show you the way.

Well, you’re in luck – here are a few tools that are designed to help new (and old) contributors find their way in the world of WordPress.

Continue Reading

Tips for organising a successful WordPress Meetup

November 18, 2014 in WordPress tips & tricks. 1 Comment

Meetup groups are locally-organized groups that get together for face-to-face events on a regular basis. Anything that brings together 2 or more people to share their WordPress experiences counts – there’s no minimum number of attendees or required format.

- make.wordpress.org/community/meetups/

If that’s the definition of a WordPress meetup, how do you go about organising one?

Continue Reading

How to Use Big Data for Your E-Commerce Business

September 9, 2014 in How to sell online. Leave a comment

Big Data EcommerceWhat is “Big Data,” anyway?

It’s hard to define, and made even more difficult by the world’s inability to agree on what it is.

One generally-accepted standard was laid out by analyst Doug Laney in 2001, and has been in constant use ever since. It’s called “The 3 Vs,” short for volume, variety, and velocity. In other words, Big Data is “a large amount of stuff, being generated very quickly, and incorporating a wide variety of content.” However, some people disagree with this definition, claiming that’s an oversimplification or that other metrics need to be used. Still others claim that Big Data is just “anything too big to deal with in an Excel spreadsheet.”

But no matter how you personally choose to define it, the truth is that it’s a catch-all term for any data sets too large to process using conventional methods. It can sometimes take parallel software running on thousands of servers just to handle it.

Intimidating stuff.

Continue Reading

4 Plugins to Set up A/B Testing for Your Online Store in Minutes

April 29, 2014 in Blog, How to sell online. 10 Comments

A/B TestngWhen you do business online, you have to conduct tests.

But why?

Well, testing allows you to see precisely what elements of your online store are effective and which ones leave room for improvement. They show you which call-to-action drives the most conversions and which one is dead on arrival. A/B testing allows you to tweak, fiddle, and fuss with your site in the best possible way.

Continue Reading

Increase E-Commerce Sales With These 4 Design Tips

April 22, 2014 in Blog, How to sell online. 8 Comments

Having a good product or service is your best bet for running a successful online store. But how you present that product or service plays a major role in how it is received by your target audience and whether or not you’ll see your conversion rate slope upwards.

Yep, I’m talking about web design here. You obviously want a site that looks good, but there are some specific things you need to pay attention to if you want to boost sales on your e-commerce site.

Continue Reading

Top 5 Things You Need Before Setting Up An Online Store

April 10, 2014 in How to sell online. 4 Comments

9441219583_86ed1abe5eDelving into the world of e-commerce is an exciting prospect. You get to sell your goods online and participate in building something from scratch. Those are two ideas worth getting excited about if you ask me.

Still, it’s not wise to jump in head first without a plan of action. Whether you build your site on WordPress or another platform – using WooCommerce or without – you need to have a few essential things in place before you hang that digital “Open” sign and process your first transaction.

Continue Reading

12 Fantastic WordPress Plugins You’ve Never Heard Of

April 9, 2014 in WordPress tips & tricks. 21 Comments

WordPress offers a vast diversity of plugins that can enhance your website. But those same plugins often suffer from technical errors and weak support. There are a lot of okay plugins floating around out there, but you shouldn’t settle for mediocrity – if you’re going to put the time and effort into creating a website, you should strive to find only the best.

Luckily, there are a lot of good choices out there. Many of them are well-known plugins and themes. However, if you dig a little bit deeper you cad find some real the diamonds in the rough.

Continue Reading

How to Avoid Getting Overwhelmed as a Startup WordPress Developer

March 13, 2014 in WordPress tips & tricks. 8 Comments

overwhelmed WordPress developerWhen first starting out as a WordPress developer, it’s easy to feel frustrated and overwhelmed. There is simply a lot to keep track of with regards to site customization and this can make it difficult to determine what elements you should use and what ones you should avoid.

You may even be tempted to use as many relevant plugins and widgets as possible, but doing so can slow down site performance. Slowing down performance is a major deterrent to visitors, so it all comes down to your best judgment. And that can put the pressure on.

Continue Reading

How to Save Time When Writing in WordPress

January 24, 2014 in WordPress tips & tricks. 8 Comments

wordpress writing

Finding time to write your next blog post can be a challenge. We’re all on tight deadlines and over-scheduled, aren’t we?

Still, when it’s time to get working and you’ve cracked your knuckles in preparation for composing your next masterpiece, it’s easy to get caught up in the minutiae of site management and lose sight of the task at hand: writing an excellent blog post!

So, without further adieu, here are some things that help me to write faster and more efficiently in WordPress. A nice side effect of these tips? You’ll produce better content, too.

Continue Reading

A Guide to Optimal Image Compression in WordPress

January 9, 2014 in WordPress tips & tricks. 8 Comments

image compression guideMany bloggers put so much of their focus on writing up decent posts that they lose sight of some arguably essential details.

Like images. If they do remember to include high-quality, thought-provoking images, they miss out on the opportunity to optimize these images for the best end-user experience. This means compressing those images so they load in a flash. Without losing discernible quality, of course.

Continue Reading